The setup at a glance
- 1Make a groupName it after the freebie.
- 2Connect a formEmbedded form, pop-up or MailerLite landing page.
- 3Upload or link the PDFUse a link that will not change.
- 4AutomationTrigger: joins group. First email: download link.
- 5Check confirmationIf double opt-in is on, delivery waits for the confirm click.
The group is the key piece: it tells MailerLite which freebie a person asked for, so the right email goes out and you can segment later.
Read the full answer
Double opt-in and delivery timing
If your form uses double opt-in, the automation usually starts only after the subscriber confirms. Mention “check your inbox to confirm” on the thank-you screen so people know what to do.
Using an outside opt-in page
You can also collect emails elsewhere and send them into a MailerLite group with an integration. If you make the PDF in Magnetbrief, its hosted opt-in page can deliver the file itself, so MailerLite only needs to receive the new subscriber. Magnetbrief’s built-in sync currently covers Kit and Mailchimp; for MailerLite you can export subscribers as CSV and import them.
Common follow-up questions
Can MailerLite host my PDF?
MailerLite has a file manager you can upload files to and link from emails. Check its current file type and size limits in MailerLite’s help docs.
Should I use a MailerLite landing page or my own site?
Either works. A dedicated page with one form and no navigation keeps attention on the sign-up.
Updated 2026-11-15. General information; not legal, medical or financial advice.