Six ideas you could make this week
- 1Your Puppy’s First Week PlanPlan
- 2Loose-Leash Walking BasicsShort guide
- 3House-Training TrackerTracker
- 4Puppy-Proofing ChecklistChecklist
- 5Choosing a Training ClassComparison guide
- 6Calm Greetings Practice PlanPlan
A sample outline
Your Puppy’s First Week
- 1Before they come home
- 2Day 1
- 3Days 2–4: routines
- 4Days 5–7: first lessons
- 5When to get help
How to choose
Stage-specific freebies (new puppy, rescue dog) attract people at the moment they look for a trainer.
Whichever idea you pick, keep it to one problem, make it short enough to finish in one sitting, and end with a clear next step toward your paid offer. See also how long a lead magnet should be and what an opt-in page needs.
Common follow-up questions
Should I cover behavior problems?
For serious issues, suggest professional help in person.
Video or PDF?
A PDF plan plus short demo videos works well.
How long should a lead magnet for dog trainers be?
Short enough to use in one sitting: a one-page checklist or worksheet, or a short guide of roughly 5–15 pages.
Updated 2026-11-15. General information; not legal, medical or financial advice.