Six ideas you could make this week
- 1What to Bring to Your First ConsultationChecklist
- 2A Plain-Language Guide to [Common Process]Short guide
- 3Document Organizer WorksheetWorksheet
- 4Questions to Ask When Hiring a LawyerChecklist
- 5Glossary of Common TermsCheat sheet
- 6Timeline of a Typical CaseShort guide
A sample outline
What to Bring to Your First Consultation
- 1Why preparation helps
- 2Documents
- 3Timeline of events
- 4Questions to ask
- 5After the meeting
Legal and employment topics vary by jurisdiction: keep a public freebie to general education, add a clear disclaimer, and follow your local professional advertising rules. This page is general information, not legal advice.
How to choose
Legal marketing is regulated. Keep freebies educational, add disclaimers, and avoid implying an attorney-client relationship.
Whichever idea you pick, keep it to one problem, make it short enough to finish in one sitting, and end with a clear next step toward your paid offer. See also how long a lead magnet should be and what an opt-in page needs.
Common follow-up questions
Can a freebie create an attorney-client relationship?
Add a clear disclaimer that it does not; follow your bar’s rules.
Which area works best?
Consumer-facing practice areas with common questions.
How long should a lead magnet for lawyers and attorneys be?
Short enough to use in one sitting: a one-page checklist or worksheet, or a short guide of roughly 5–15 pages.
Updated 2026-11-15. General information; not legal, medical or financial advice.