Where to mention it
- 1Link in bioFreebie first.
- 2StoriesLink sticker, a few times a week.
- 3CarouselsTeach step one; freebie has the rest.
- 4Pinned postAbout the freebie.
- 5Comment keywordOnly with an approved DM tool.
Promotion works best when the post and the freebie solve the same problem. A carousel on “3 pricing mistakes” leads naturally to a pricing worksheet.
Read the full answer
Follow Instagram’s rules for automated DMs and do not message people who did not ask. Related: link-in-bio lead magnets and comment-keyword delivery.
Common follow-up questions
How often should I mention my freebie?
Regularly. Most followers miss most posts, so repeating it is normal.
Should I run ads to it?
Only after organic posts show people want it.
Updated 2026-11-15. General information; not legal, medical or financial advice.